Module+5

PAF 101—MODULE 5 GRADE SHEET


 * BASED ON CHAPTERS 9, 10, & 11 revised 8/24/11**

Name here: Societal Category: Group #: __MAXIMUMYOUR__ __EXERCISEPOINTSSCORECOMMENTS__

9.1 8

__9.2 15__

9.3 30

__9.4 8__

10.1 4

__10.2 4__

10.3 12

__10.4 3__

11.1 40

__11.2 6__

__Subtotal for Paper__ 130

__Points Deducted:__ __Writing__ _ __Organization__ _ __Participation__ _ __Skills Assessment__ _

Total Points Deducted

Extra Credit Points: Competition _ Speakers _ Extra Com. Svc. _

__Total Extra Credit Points__ __

TOTAL GRADE

__Fall 2011__ **PAF 101 EXERCISES - MODULE FIVE**
 * MODULE FIVE** 130 __#___
 * BASED ON CHAPTERS 9, 10, & 11**

__Consider the Formatting & Grammar Guidelines, under the Module tab on the course website, to be part of the directions for this and all modules.**__

__Exercise 9.1: Describing the Policy to be Implemented__ __Your Total Score:_ (Maximum: 8 points)__

__A. Briefly describe the public policy you want to implement. Be clear about which level of government -- local, state, or federal -- will implement your policy. You can choose to analyze any policy at any level. (2 points)__ __Part A score:_____

Maintain Net Neutrality Congress
 * **Describe the public policy here, including the geographic location where it will be implemented:**
 * **State the level of government that will implement the policy here:**

B. Describe what legislative actions including the specific body, if any, are required to implement the proposed policy. If none are required, explain why. (2 points) Part B score:_

Propose a law to congress. Pass a law that protects net neutrality.
 * **Describe the legislative actions required here:**

C. Describe what administrative actions including the specific agency, if any, are required to implement the proposed policy. If none are required, explain why. (2 points) Part C score: _

FCC would need to propose a policy and have it approved. D. Describe any actions that are required to provide funding for your policy. If none are required, explain why. (2 points) Part D score: _
 * **Describe the administrative actions required here:**

No, its just a regulation.
 * **Describe the actions required for funding here:**

Exercise 9.2: Identifying Players Your Total Score:_ (Maximum: 15 points)

List five players that have the most influence on your policy by filling out the chart below. Briefly justify each selection, using a source for each justification. Do not use an individual player if they are a part of a larger group, such as the Senate or the House of Representatives. Up to 3 points will be deducted for each obvious player omitted.


 * **PLAYER AND TITLE** || **JUSTIFICATION** ||
 * **1.) Julius Genachowski** || FCC ||
 * **2.) Eric Schmidt** || Google ||
 * **3.) Chris Dodd** || MPAA ||
 * **4.) Jimey Wales** || Wikipedia ||
 * **5.) Lowell McAdam** || Verizon ||

Exercise 9.3: Estimating Issue Position, Power, and Priority for Each Player Your Total Score:_ (Maximum: 30 points)

Estimate and provide justification for the issue position, power, and priority for each player listed in Exercise 9.2. Each of the 15 reasonable and well-justified estimates is worth 2 points. At least one of the 15 justifications must be quoted from a player, expert, or stakeholder you interviewed during the course or //you will lose 10 points//.

__[|none]__

Player 1 score:_ (leave blank for the grader)
 * **PLAYER 1 - Julius Genachowski** || **Name and Title: chairmen of FCC** ||
 * **Issue Position: 5** || **Justification: Regulation on ISPs. The FCC functions as “a cop… to ensure the vitality of our communications networks and to empower and protect consumers of those networks”.** ||
 * **Power: 5** || **Justification: The FCC is charged with implementing federal communications policies.** ||
 * **Priority: 5** || **Justification: Their priority is high because the FCC is backed by the federal government.** ||

Player 2 score:_ (leave blank for the grader)
 * **PLAYER 2 - Eric Schmidt** || **Name and Title: CEO of Google.** ||
 * **Issue Position: 5** || **Justification: Prioritize content based on the type of content(voice vs video). Google has a vested interest in protecting its market.** ||
 * **Power: 5** || **Justification: Less power because its a private business. Its popularity gives it influence over much of the USA’s population. If Google went on strike, a lot of the USA would follow. Google has the capacity to reach thousands of voters quickly and can use this power to effect legislation. For example, Google joined the SOPA strike to protest against the SOPA an PIPA laws.** ||
 * **Priority: 4** || **Justification: Google has less power than the federal government but tremendous capacity to influence the federal government because of its immediate access to so many voters.** ||

Player 3 score:_ (leave blank for the grader)
 * **PLAYER 3 - Lowell McAdam** || **Name and Title: CEO of Verizon** ||
 * **Issue Position: 4** || **Justification: Telecom and cable companies which have spent there money to build the internet pipeline should be able to control how it is used, just as cities build streets and then control traffic use.** ||
 * **Power: 4** || **Justification: It has less power than the federal government. However, the government listens to industry leaders.** ||
 * **Priority: 5** || **Justification: Its a leading business player in the market, but has no constituency.** ||

Player 4 score:_ (leave blank for the grader)
 * **PLAYER 4 - Chris Dodd** || **Name and Title: CEO of the Motion Picture Association of America.** ||
 * **Issue Position: -3** || **Justification: Against net neutrality, fearing that net neutrality will promote pirating of copyrighted video.** ||
 * **Power: 3** || **Justification: Leading advocate for billion dollar motion picture industry, representing many businesses.** ||
 * **Priority: 2** || **Justification: Represents multiple large businesses.** ||

Player 5 score:_ (leave blank for the grader)
 * **PLAYER 5 - Jimey Wales** || **Name and Title: Founder of Wikipedia** ||
 * **Issue Position: 4** || **Justification: For net neutrality. The internet should be a source for all users supporting the widest possible dissemination of information.** ||
 * **Power: 4** || **Justification: Moral power-advocating for the democratic ideal of open information and it has a large constituency.** ||
 * **Priority: 2** || **Justification: Wikipedia has less power than the federal government but tremendous capacity to influence the federal government because of its immediate access to so many voters.** ||

Exercise 9.4: Completing the Prince Chart and Calculating the Probability of the Policy Being Accepted

Your Total Score:_ (Maximum: 8 points)

A. Using the policy identified in 9.1 and the information in Exercise 9.3, complete a Prince Chart in the form below. Make sure to restate your policy and recopy the numbers from 9.3 correctly. Calculate each player's Prince Score according to the directions. (6 points) Part A score:_


 * **Restate your policy here:** Maintain net neutrality.


 * **Players** || **Issue Position** || **x** || **Power** || **x** || **Priority** || **=** || **Prince Score** ||
 * **1.) Julius Genachowski** || 5 || **x** || 5 || **x** || 5 || **=** || 125 ||
 * **2.) Eric Schmidt** || 5 || **x** || 5 || **x** || 4 || **=** || 100 ||
 * **3.) Chris Dodd** || -3 || **x** || 3 || **x** || 2 || **=** || -18 ||
 * **4.) Jimey Wales** || 4 || **x** || 4 || **x** || 2 || **=** || 32 ||
 * **5.) Lowell McAdam** || 4 || **x** || 4 || **x** || 5 || **=** || 80 ||

B. Calculate the probability of the policy being implemented following the directions on pp. 112-114 in the //Maxwell Manual//. (2 points) Part B score:_ 337/355 = 94.9%
 * **Show your calculations here:**
 * **Interpret the probability according to Figure 9.2 in the //Maxwell Manual// here:**

Exercise 10.1: Selecting a Player for Developing a Strategy Your Total Score:_ (Maximum: 4 points)

Select a player for which to develop a strategy that aims to increase the probability of your policy being implemented. Justify your selection in terms of the player’s issue position, priority, and power.

Julius Genachowski, the chairmen of the Federal Communications Commission. Genachowski is leading the government agency that controls the USA’s regulation of the internet.
 * **State the player you selected here:**
 * **Justify your selection here:**

Exercise 10.2: Describing a Political Strategy Your Total Score:_ (Maximum: 4 points)

Describe **one** strategy that might be pursued by the player selected in Exercise 10.1. The strategy should attempt to increase the likelihood of your policy being implemented. The strategy must be within the capabilities of the player. Do NOT use “making an argument” in any way as your strategy. Use one of the methods discussed on pp. 118-121 of the //Maxwell Manual// to formulate your strategy.

Propose policies to major players involved in net neutrality and discuss precise details about how the internet will be regulated.
 * **Clearly state the strategy including specific actions the player might take here:**

Exercise 10.3: Assessing the Impact of the Proposed Strategy Your Total Score:_ (Maximum: 12 points)

A. Show the impact of the strategy you developed in Exercise 10.2 using the chart below. For each player, list the original issue position, power, and priority scores. Then list the new scores produced by your strategy. You will lose 3 points for incorrectly estimating the change or lack of change in the issue position, priority, and power of each player for a loss of up to 9 points. If the scores remain the same, write an "S". Part A score:_
 * Provide justification for only the players whose scores have changed. You may leave the other justification cells blank.
 * At least one justification must be based on information from one of the people you have contacted during the course or you will lose 9 points. (9 points)


 * **Player** ||  || **Original Scores** || **New Scores** || **Justification** ||
 * **Player 1 - Name: Julius Genachowski** || **Issue Position:** || 5 || s || The strategy will not change anyone’s power, priority, or issue position. It will create a policy that everyone on both sides of net neutrality could agree to. ||
 * ^  || **Power:** || 5 || s ||^   ||
 * ^  || **Priority:** || 5 || s ||^   ||
 * **Player 2 – Name: Eric Schmidt** || **Issue Position:** || 5 || s ||  ||
 * ^  || **Power:** || 5 || s ||^   ||
 * ^  || **Priority:** || 4 || s ||^   ||
 * **Player 3 – Name: Chris Dodd** || **Issue Position:** || -3 || s ||  ||
 * ^  || **Power:** || 3 || s ||^   ||
 * ^  || **Priority:** || 2 || s ||^   ||
 * **Player 4 – Name: Jimey Wales** || **Issue Position:** || 4 || s ||  ||
 * ^  || **Power:** || 4 || s ||^   ||
 * ^  || **Priority:** || 2 || s ||^   ||
 * **Player 5 – Name: Lowell McAdam** || **Issue Position:** || 4 || s ||  ||
 * ^  || **Power:** || 4 || s ||^   ||
 * ^  || **Priority:** || 5 || s ||^   ||

B. Calculate the new probability of the policy being implemented and describe and assess the overall impact and success of your strategy. (3 points) Part B score:_ 337/355 = 94.9% The percentage would not change, but hopefully a policy that everyone can agree to will be created.
 * **Show your calculations here:**
 * **Describe and assess the overall impact here:**

Exercise 10.4: Making a Difference Your Total Score:_ (Maximum: 3 points)

Find a person in //How You Can Help// whom you would most likely aspire to be like at some point in your life.

Bob Mansfield, senior vice president of Hardware Engineering at Apple. I would love to be an engineer working for Apple.
 * **Write the person you have chosen here and include a direct quote from //How You Can Help// that describes something they have done:**
 * **Write the first reason why you have this aspiration here:**
 * **Write the second reason why you have this aspiration here:**


 * **Write the third reason why you have this aspiration here:**

Exercise 11.1 Policy Memorandum Based on What You Have Learned this Semester Your Total Score:_ (Maximum: 40 points) Write a policy memo of no more than 350 words to a government official that reflects your latest thinking about the policy proposal process and demonstrates the concepts presented throughout the course. Your memo has to be about the policy you discussed in this module. Read the Policy Memo section of Chapter 11 and follow the guidelines closely. Every word over 350 words will result in a point deduction up to the entire 40 points for the exercise. 1. Societal problem 4. Political Feasibility
 * Identify the name and office of a current elected or appointed official who is a player for your policy and write a policy memo using the following form: TO: Bob Smith President of ABC Club FROM: Your Name SUBJECT: Your policy proposal in 10 words or less
 * Write a 350 word memo with the following sub-headings:
 * 1) Proposed Policy
 * 2) Benchmarks


 * In parentheses at the end of the memo, provide the word count of the text of the memo. To obtain this, highlight the text of your memo, go to the “Tools” menu, and click on “Word Count.”


 * Attach behind this exercise the receipt of completion for your Post-Test. Failure to attach the Post-Test receipt will result in a loss of 5 points from this exercise.

TO: Julius Genachowski FROM: Jasper Syrig SUBJECT: Net neutrality should promote content prioritized based on type but not provider. Societal Problem: Network providers want to prioritize content on the internet. For example, Comcast wants to slow customer’s access to file-sharing services that allow users to share pirated movies and software. Users don’t want any restrictions to the internet. Proposed Policy: Allow network providers to prioritize content based on type and all other aspects of the internet to remain the same. Benchmarks: Creating a policy like this keeps most business and users happy. Prioritizing content based on type helps network providers achieve faster speeds for there customers and optimizes bandwidth use. Political Feasibility: Most people and businesses will probably be happy with this policy. However, many businesses will continue to be hurt because there content can be downloaded for free off of file sharing websites or peer-to-peer file-sharing networks. Companies and organizations such as the Motion Picture Association of America, Microsoft, CBS, Time Warner, and NBC Universal(Comcast) will be upset because a lot of there content is pirated through peer-to-peer file sharing networks. With this policy, this pirating of content will continue. (177 words) Completed 6/12/2012
 * **Place your memo here:**

Exercise 11.2: References Your Total Score:_ (Maximum: 6 points)
 * Prepare a list of references that includes all sources for this module.
 * Follow the APA format.
 * Include all sources used in the exercises.

FCC curbs authority Schmidt Net Neutrality Genachowski Defends FCC decision
 * **Start References on the next line or on the next page:**